Bus 188 - 5 (midterm study guide)

Explain why competitive advantage are typically temporary.
Define the relationship between benchmark and benchmarking
list and define the four primary reasons, for the growth of decision making info system.
What is data mining? how can it be use as inputs into AI and neural network system, give example of it use.
describe business processes and their importance to an organization
explain why an org would use metrics to determine a website success.
provide an example of metrics and its use.
describe authentication and the most secure type of authentication
provide an example of its use.
list and describe the five characteristics of adaptable systems.
describe the broad levels, formats, and granularities of information.

Study Guide

Bus 161a 9/23

Perception - is the process by which we select, organize, and interpret the input from their senses to give meaning and order to the world around them.

www.quirkology.com

Perceiver---> Target <--- (context)

Interpret context by using schemas

Schemas - cognitive subconcious
Functional - make sense of sensory input
choose what information to pay attention to and what to ignore
guide perceptions of ambiguous information

I.E. Stereotype = schemas about ppl

Cognitive Bias: Primary Effect
Initial impression fits into schemas
other information is integrated into that schema

Cognitive Bias: Contrast effect (big fish small pond effect)

Similar-to-Me Effect
we see others that belong to our groups more positively

Self-Fullfilling prophecy

Beliefs of the evaluator -------> Behavior of the subordinate------->repeat

Bus 162 - 9/21

Broadening the debate Discussion

globalization = overlapping interest between biz and society
a process leadeing to greater business interdependent & network, economic, political, soccial & cultural
Rich become rich, poor become poor, opposite of what trade do
Trades should lift all boats.

Bus 161a - 2

Measure we talk about today
Locus of control
optimism

The Big 5 (OCEAN)
Openness to exp (Open)
Conscientiousness (conscient) careful, scupulous, perservering
Extroversion (extra)
Agreeableness (agree)
Neuroticism (neuro) emotional instability

Emotional Intelligence
Understand own emotions (eq_selfemot)
Identify other's emotions (eq_otheremot)
Regulate one's own emotions (eq_regemot)
Use emotions (eq_useemot)

Creativity
Skills

BUS 188 - 3

Define TPS, DSS, and EIS and explain how company can use to gain advantage

Decision making - analyze large amount of info, fast, apply analysis, protect info.

Executive Info System
Decision support System -
Transaction Processing System - detail level, name change, address change, payroll

TRANSACTION PROCESSING SYSTEMS
Transaction processing system (TPS) - basic business system that serves the operation lv
Online transaction processing (OLTP) - capturing of transaction and event information using technology
Online analytical processing (OLAP) - manipulation of information to create business intelligence in support of strategic decision making

DECISION SUPPORT SYSTEM
repackaging data and generate report

AI- DSS, AIS system

Business process re-engineering
what step to eliminate or enhance

Information architecture - identifies where and how important information, such as customer records, is maintained secured.

Backup and recovery
Disaster recovery
Information security

Fault tolerance - a computer system designed that in the event a component fails, a backup component or procedure can immediately take its place with no loss of services.
keep on going,

Failover - a backup operational mode in which the functions of a computer component (such as a processor, server, network, or database) is assumed by secondary system components when the primary component becomes unavailable through either failure or scheduled down time.
replace

BUS 188 - 2

week 2

Quiz on chapter 1 next week
Sign-in sheet must be signed.
Team HW/Exercise due next week on BB by 6PM
chapter 1: closing case three- the world is flat pg 33

CH1

Information Systems in Business

IT helps customer services
IT Goals = Reduce cost/ improve productivity

Data->Information-> Business Intelligence
Improving Communication

Porter Five Forces Model
1 Buying Power
2 Supplier Power
3 Threat of New Entrance
4 Threat of substitute Product or service
5 Rivalry among existing Competitors

Cost Strategy
Low Cost High Cost
Broad Market Narrow Market